Experience Map
BBC miPlayer - Concept group work - Two-week sprint.
Goal: To design a companion app to create and share gifs based on current shows streaming on the BBC iPlayer.
...we found ourselves in the middle of a paradox. The paradox being that, regardless of the media chosen, there was an inherent need, at least in the majority of the 16 people we interviewed, to isolate themselves from the stresses of daily life. There was also the need to stay connected through a less invasive media that they could easily control, be it social media or background noise via on-demand content...
